btn
btn
1 of 2
Related:
Create New Tag
BUTWHY? BUTWHY?
1/20/2020 6:27 AM

If Steve was going to sell his business, including fantasy, which I think is a absolute gold mine for him, what would you guys value it at?

| Quote
early early
1/20/2020 6:30 AM
Photo
| Quote
stremme12 stremme12
1/20/2020 6:33 AM

I would have to say Steve himself brings a lot of the value. It would be tough to put a value on his brand without him. He is the brand. The fantasy may be a little different. The whole group of guys really put in a lot of work and make it what it is.

Pulp isn't pulp without Steve or a basset hound howling in the background of each show.

| Quote
mark_swart mark_swart
1/20/2020 7:06 AM
stremme12 wrote:

I would have to say Steve ...more

You hit the nail on the head. Listen to any of the other podcasts for 10 minutes and it's pretty evident what Steve brings to the equation.

| Quote
kb228 kb228
1/20/2020 7:08 AM

Pulp isnt pulp without steve.

| Quote
ElliotB16 ElliotB16
1/20/2020 7:08 AM

Does darkside and the wrap up show come with it??

| Quote
DPR250R DPR250R
1/20/2020 7:09 AM
kb228 wrote:

Pulp isnt pulp without ...more

Kind of like how Dean is Dean.

| Quote
nascarnate326 nascarnate326
1/20/2020 12:16 PM

If all the extras come with it, cool studio, marx, pookie, dogs, keefer, JT, etc (which they wouldnt) I would say 500k to 750k.

Fantasy its self, is becoming bigger than PulpMX show IMO. It makes significant money I would think. Best part is that the expense aka code for the website, R&D, etc is already done. Its just a run every year with minimal changes kind of thing. Servers, hosting etc but thats pretty cheap in the grand scheme of things. Just championship players paid more than 200k. Most prizes are donated I would think making fantasy a real money maker.

If you are brand that is in the industry, I don't know where you can get better exposure for your dollar.

| Quote
TreeFiddy TreeFiddy
1/20/2020 12:51 PM
early wrote:

I'm willing to take over

insta @350_life

| Quote
SteezGeez SteezGeez
1/20/2020 12:53 PM
nascarnate326 wrote:

If all the extras come ...more

How many players in the championship league and how much is it?

| Quote
Gordon Liddy Gordon Liddy
1/20/2020 1:14 PM
early wrote:

$350k?

| Quote
makmcguire makmcguire
1/20/2020 1:17 PM
kb228 wrote:

Pulp isnt pulp without ...more

DPR250R wrote:

Kind of like how Dean is ...more

Steve is Steve

| Quote
TheNewOriginal TheNewOriginal
1/20/2020 1:18 PM
Gordon Liddy wrote:

$350k?


| Quote
nascarnate326 nascarnate326
1/20/2020 1:20 PM
nascarnate326 wrote:

If all the extras come ...more

SteezGeez wrote:

How many players in the ...more

$35 to play SX and Outdoors. 6355 players that paid.


Photo

| Quote
Moto Obsessed Moto Obsessed
1/20/2020 1:28 PM

Absurdly open ended question, given the lack of basically zero financials to go off of. What are his operating costs? What are his sponsor deals worth? What is his pay roll?

The answer?? Nunya. Nunya business. tongue

| Quote
SteezGeez SteezGeez
1/20/2020 1:34 PM
nascarnate326 wrote:

If all the extras come ...more

SteezGeez wrote:

How many players in the ...more

nascarnate326 wrote:

$35 to play SX and ...more

So about $220k in revenue. Then he puts out $10-15k to everyone that helps out with the review pod. I think Marx must own a substantial amount of this as well since I think he came up with the idea. At the end of the day Steve is probably seeing at least $50k for the year with the fantasy pod if Marx and Steve own it 50/50

| Quote
jchek779 jchek779
1/20/2020 2:37 PM

I recognize that logic, reason, and data are hated and disregarded around this place, but I’ll take an opportunity to throw some salt on with the pepa’

Steve had done a great job growing a hobby, interest, passion into a tremendous operation and opportunity for his friends to earn an income. He produced free (mostly) content and a large part of why we all tune in each week is his personality, his schtick, and the inside jokes that we are all part of.

Therein lies the problem. The value of Pulp is centered around Steve, much like many self-employed and few man operations in this country. He is essentially a general contractor – with his name and reputation and listener base comes the value to his sponsors. With that information, the only value in the business is physical assets, some goodwill, and a multiple of Steve’s take.

So if we break it down a little more and value the business in terms of multiples, here’s my take on how/what I’d pay for it.

Assets – Fair Market Value, which would probably be $0.50 on the $1.00 he paid for things
Goodwill – probably not much considering that when Steve goes…it goes

Steve’s Salary + Recast of Financials, Depreciation, Owner Expenses, Etc – 1x because this is mainly a self-employed gig.

Sidebar: If Steve was able to manage (which he does to an extent) and train/replace himself, I’d add a 2x – 3x multiple. If PulpMX ran completely without Steve but he was still the owner, I’d value at a 4x – 5x of his take.

PulpFantasy – This system can run without Steve – I’d give it a 4x multiple of net proceeds with a requirement that Marx stays on for the next 3 years and they both sign a non-compete

So, long story short, the only person that could buy Pulp Nation and keep it alive is Jason Weigant. He’s too cheap, so Pulp dies when Steve quits.

| Quote
Frère Jacques Frère Jacques
1/20/2020 3:37 PM
BUTWHY? wrote:

If Steve was going to sell ...more

At 35 bucks a pop x 60000+

| Quote
vetmxr vetmxr
1/20/2020 6:11 PM

You gotta see the numbers to know what a business is worth.....

| Quote
Richard Tease II Richard Tease II
1/20/2020 6:19 PM

Can't be worth that much he has a Patreon account right? ;-)

| Quote
mx510 mx510
1/20/2020 6:26 PM

Fuck Wil Hahn.

Go Hawks!

| Quote
Tarz483 Tarz483
1/20/2020 7:38 PM

For arguments sake I think he could hire someone to take his place and as long as the the others were down to stay on it would all keep rolling.
But the person would have to know the sport well etc.
If it were Mathes, JT, or Keefer it would be full steam ahead.
And even others would be possible depending on their knowledge and personality.

| Quote
NewOldSchool NewOldSchool
1/21/2020 5:19 AM
jchek779 wrote:

I recognize that logic, ...more

Nice analysis, how do you know so much about valuing a small business?

| Quote
Mossy Mossy
1/21/2020 5:35 AM
kb228 wrote:

Pulp isnt pulp without ...more

DPR250R wrote:

Kind of like how Dean is ...more

makmcguire wrote:

Steve is Steve

Marx is Marx

| Quote
WowWowWubzy WowWowWubzy
1/21/2020 6:36 AM

I heard he want to wrench for Evan Ferry 😐

| Quote
motoxxx599 motoxxx599
1/21/2020 8:38 AM
jchek779 wrote:

I recognize that logic, ...more

I positioning my company to be sold right now and no agent, lawyer, consultant, or accountant has put it as simple as you just put it.

| Quote
nascarnate326 nascarnate326
1/21/2020 8:44 AM
jchek779 wrote:

I recognize that logic, ...more

I agree with you but I do think that if some crazy thing happened and Steve was gone, the show could be continued by Daniel Blair, Jason, etc.


I think of PulpMX like SportsCenter, several people can talk Moto and we will still listen.

They did a show without him and things went just fine, hell RC even called in.

| Quote
TannerMxer TannerMxer
1/21/2020 1:36 PM
BUTWHY? wrote:

If Steve was going to sell ...more

My father-in-law, who owns a CPA business, says typically you should sell your business for 3-5 years worth of the annual income/revenue.

So, I dunno. lol

Designer of the PulpMx App and PulpMx Fantasy. Visuals were me; code was MarxDawg.

Mercedes Terrell was the GOAT of all Monster girls, don't @ me.



| Quote
UpTiTe UpTiTe
1/21/2020 1:59 PM

What Pulp makes a year times 3.5 and that’s what it’s worth.

| Quote
Agent717 Agent717
1/21/2020 3:32 PM
BUTWHY? wrote:

If Steve was going to sell ...more

TannerMxer wrote:

My father-in-law, who owns ...more

I'm in TX and looking for a CPA if he's looking for clients...

| Quote
btn
btn
1 of 2

Post a Reply

Cool Wink Smile Tongue Laughing Shocked Sick Angry Blink Sad Unsure Kissing Woohoo Grinning Silly Pinch Sideways Whistling Evil Dizzy Blush Cheerful Huh Dry